Hey there — welcome back to the Copyblogger Weekly!
This week we’re talking entertainment. Specifically, how you can keep your audience engaged and, just as importantly, keep yourself interested and fresh.
Because if you’re bored … you’re boring. And that’s no fun for anyone.
On Tuesday, Sean D’Souza shared three of his favorite techniques for hooking (and keeping) your audience’s attention.
And yesterday, our Editor-in-Chief Stefanie Flaxman offered 16 ways to squeeze interesting content out of seemingly limited material. (That one goes well with my podcast this week on “quick wins” for content marketers.)
Over on The Digital Entrepreneur podcast, Jerod Morris chatted with Sarah Morgan about how she keeps the excitement going in her business. But the real question is:
Is her business more entertaining than her previous career as a circus aerialist?
She digs into some of the funny things about the life of a digital entrepreneur, like how angry some commenters get when she talks about taking a nap during the day.
Jealousy is a terrible thing.
At the same time, she doesn’t sugarcoat the hard work involved in running a business … or the failures that teach us along the way.
Hope you enjoy this week’s content, and I’ll catch you next week!
— Sonia Simone
Chief Content Officer, Rainmaker Digital
Catch up on this week’s content
by Sonia Simone
by Sean D’Souza
by Stefanie Flaxman
by Sean Jackson
by Brian Gardner & Lauren Mancke
by Jerod Morris & Jon Nastor
by Brian Clark & Jerod Morris
by Sonia Simone
by Kelton Reid
by Brian Clark
by Caroline Early
Master Class: Pricing Your Products and Services to Maximize Profits
with Sonia Simone and Pamela Wilson
Friday, November 4
Join Sonia Simone and Pamela Wilson for an in-depth session on the smart way to price your products and services online! Discover how the combination of mindset and research will help you find the ideal pricing strategy to maximize your profits.